For 6 years I have thrown the full force of my efforts into improving B2B search engine marketing lead generation campaigns in order to build long term relationships with my clients. I save my clients thousands of dollars each month and generate leads the sales team is eager to contact.
My focus is on the entire buying cycle, from the initial search through to the closed sale. I know that B2B search marketing must go beyond just lead generation in order to optimize for lead quality and ultimately ROI.
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Learn how search engine marketing can demonstrate the business value gained from marketing. Change the perception of marketing as a cost center to an ROI generator.
Top 5 Reasons B2B Companies Need Search Marketing
Don't neglect what may be the most relevant (and inexpensive) way to reach prospects at every point in the sales cycle.
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Case Studies - SavvionDetails about results achieved for Savvion, including a savings of over $20,000 in the first 3 months alone.
Case Studies - Public TelecomYear over year improvements including a staggering 1,600% increase in lead generation.
In less than 3 months,
Lindsey tripled our click-thru rates and quadrupled our conversion rates while reducing our overall SEM costs by half!
Lindsey tripled our click-thru rates and quadrupled our conversion rates while reducing our overall SEM costs by half!
Don Nanneman, VP of Marketing, Savvion.
